Gambling ads with young athletes criticized
Last Updated: Tuesday, October 6, 2009 | 7:28 PM AT
The Canadian Press
An anti-gambling group is calling for the resignation of Nova Scotia Gaming Corporation executives over an advertising campaign that features young athletes.
Members of GameOverVLTs.com said the gaming corporation has violated its own advertising standards with its Support 4 Sport campaign.
Group director Terry Fulmer said Nova Scotia Gaming "is using underage and youth athletes to promote gambling."
The gaming corporation has been running a series of television commercials profiling young Nova Scotia athletes who have received funds for training from gaming revenues.
Debbie Langille, a recovering VLT addict, said the campaign is designed to convince Nova Scotians that gambling isn't harmful and added that using young people to push gambling is the last straw.
Adrienne Power, a sprinter who competed in the 200 metres at the 2008 Beijing Olympics, is featured in one of the commercial spots.
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