PGA Tour pumps $1.1M into Nova Scotia economy
Ben Eoin hosted Cape Breton Celtic Classic in September
A study looking into the economic impact of the PGA Tour in Cape Breton says the combined spending by visitors and event organizers in September was $1.1 million.
The Canadian Sport Tourism Alliance, which did the study, measures the economic impact of sporting events and looks to market the country internationally as a preferred sport tourism destination.
"We're extremely pleased with the findings of the study completed by the CSTA," Jeff Monday, the president of PGA Tour Canada, said in a statement.
"Leaving a positive impact in the communities where we play is essential to what we do and having data to show how much of an impact this tournament made will help us as we look to grow the tour in Canada."
PGA Tour Canada held the Cape Breton Celtic Classic golf tournament at the Lakes Golf Club in Ben Eoin in September. Professional golfers from 20 countries showed up for the tournament and 150 golfers took part in the competition.
The Canadian Sport Tourism Alliance study said in total, the net economic activity during the tournament was $1.1 million for the province — $656,000 of which was generated in Sydney.
The study said 23.7 jobs were created in the province by the PGA Tour and those jobs paid out $722,000 in wages.
"The economic impact study demonstrates the positive far reaching financial impact it had on all of us," said tournament organizer Kevin Cameron, who works for SDI Marketing Inc.
"The people of Cape Breton opened their arms to the PGA Tour Canada and not only did we have tremendous impact for the economy we were also able to raise significant dollars for the Cape Breton Regional Hospital Foundation."
The Cape Breton Celtic Classic will back this fall, returning to the Lakes Golf Club from Sept. 1 to Sept. 7.