The Town of Hay River has won an N.W.T. contest for having the highest percentage of people wearing seatbelts.
It was one of six communities that took part in the Department of Transportation's "Buckle Up" campaign. The prize is a concert by Leela Gilday next month. The community’s fire department will also receive $5,000.
Department of Transportation spokesperson Earl Blacklock said the town's win had a lot to do with its fire department.
It made child car-seat technicians available for people who wanted to know exactly which car seat their child needed and how to install it.
"This is the only community in the territory where the fire department can provide that service," said Blacklock.
"So, they really made a commitment to safety and I'm very pleased to see that their efforts have paid off."
An audit of seatbelt use in Hay River found 85 per cent of people in vehicles were wearing a seatbelt. That's about five per cent more than any other N.W.T. community that took part.
The national average for seatbelt wearing is 95 per cent. Blacklock said the territorial government aims to have all N.W.T. communities above that percentage by 2017.
The target for this phase of the campaign was to increase the use of seat belts in communities outside Yellowknife to 60 per cent from 38.5 per cent. The audit showed the total percentage of seatbelt users in the six participating communities was 68 per cent.
Fort Simpson, Hay River, Fort Resolution, Norman Wells, Fort Smith, and Tsiigehtchic competed in the contest.