Students and staff at Laval High School in Placentia, N.L., are trying to stop bullying with a new DVD called Faces of Bullying.

Written by the school's teachers and a guidance counsellor working with drama students, the video presents fictional scenarios based on students' real-life experiences.

One of the testimonials: "It's the same routine every day. You know, kicked out of my seat on the bus, smashed into the lockers. Sometimes I can take it, but there are other moments where I just feel like I'm going to explode."

Those lines are spoken by student Shane Regular, playing the part of a bullying victim — a role he's familiar with, since he knows what it's like to be a target.

"I do dance lessons and some people call me queer. I organize the dance teams and they scream out my name in a weird voice, or whatever," Regular said. "I just ignore, and keep walking by, do whatever I'm doing, pretend they're not there. They're invisible to me."

1 in 3 students bullied, video says

Regular and other students took part in the production as an extracurricular activity.

Producing the DVD took about a year. Funding for the project came from a community group called the "P4 Youth Center."

Teachers at the school, which has about 300 students, told CBC that they don’t believe Laval has a bigger bullying problem than other schools in the province. About a third of all high school students are bullied, the video says.

Teachers at Laval High School hope their anti-bullying message will make a difference.

"There were people at the launch, you know, there were tears. People were really into what they were watching. There's a sense of hope. Especially if we touch our younger children now," said Laval High School teacher Sean Ryan, who helped write the script. "[Bullying] is unacceptable and you can do something about it."

The DVD was shown to students who worked on it this June. Laval is planning to show it to students again next year.