A committee representing Newfoundland and Labrador is hoping to bring one of Canada's premier sporting events to St. John's.
Gold-medal winning curler Brad Gushue is a member of a committee that is preparing a bid to bring the 2017 Brier to the province.
"It really is just a big, week-long party," Gushue told CBC News, "I think it would be great for the economy, great for businesses in the downtown community."
"I think people are hungry to see a Brier in person and you know, it's something that my generation and even the generations older and younger haven't experienced in St. John's."
Gushue said now that the annual men's championship has been held in smaller centres, like Kamloops, B.C., there is no reason not to hold it in St. John's.
The former Olympian said there is a lot of work ahead of them.
"We have a group in place that's trying to present it to the Canadian Curling Association that it would be a good host site and that we'd do a great job and make it a great Brier," Gushue said.
Gushue added if St. John's is awarded the bid for the 2017 Brier, he would play in the competition.
"That will be a big goal for me to take part in it. Hopefully we win provincials and get to represent Newfoundland at a Brier in St. John's."
The Canadian Curling Association will choose a host for the 2017 Brier in the next couple of years.
The Brier has not been held in Newfoundland and Labrador since 1972.