Rachelle Gagnon, a vice-president at Assumption Life, has been named the new board chair of NB Liquor, the first woman appointed to the position in the Crown corporation's history.

Finance Minister Cathy Rogers, the minister responsible for NB Liquor, made the announcement on Wednesday, International Women's Day.

Gagnon, of Moncton, has been a member of NB Liquor's board of directors since 2013 and said she feels "grateful and priviledged" to become its chair. 

"I look forward to continuing the success of meaningful boardroom discussions and celebrating the diversity around the table should help us achieve it," she said in a statement.

Gagnon is the vice-president of administration and customer experience with Assumption Life and has taught human resources part time at universities and colleges over the past 15 years.

'Women play an essential role in the social and economic development of our province and we are committed to ensuring they are properly represented in decisions that affect us all.' - Cathy Rogers, minister responsible for NB Liquor

She has held many senior positions on boards and associations at the federal and provincial levels, the statement said.

Rogers said she is pleased to have Gagnon's "experience and expertise" on the liquor board.

"Women play an essential role in the social and economic development of our province and we are committed to ensuring they are properly represented in decisions that affect us all," Rogers said in a statement.

The New Brunswick government is working to "improve gender balance on provincial agencies, boards and commissions," she said.

Gagnon is replacing Ron Lindala, who was appointed chair in 2010.

NB Liquor is directed by an eight-member board. Seven members are appointed by the Lieutenant-Governor in Council and the eighth is the CEO.

The board is guided by the New Brunswick Liquor Corporation Act, which states, "the board shall administer the affairs of the [Crown] corporation on a commercial basis and all decisions and actions of the board are to be based on sound business practices."

NB Liquor is ​responsible for the purchase, importation, distribution nd retail activity for all beverage alcohol in the province.