The first ever poutine festival will be held in Drummondville, Que., at the end of August.

The two-day event will celebrate the pride of Quebec cuisine: a concoction of cheese curds, french fries and brown gravy.

There are several concerts planned, but the cheese curd confection will be the main attraction.

Festival-goers will have a chance to create their own dish, choosing from different types and styles of fries and sauce at a poutine bar.

Locals claim that poutine was invented at a restaurant in Drummondville in 1964 by restaurant owner Jean-Paul Roy.

His diner, Le Roy Jucep, still stands in the central Quebec town.

The gooey dish was an instant hit and is now a staple at most diner-style restaurants in la belle province.

It also earned accolades from some of Quebec's most talented chefs.

Montreal restaurateur Martin Picard put poutine on the international map with his foie-gras interpretation of the dish, served at his Duluth St. restaurant, Au Pied du Cochon.

The Festival de la poutine de Drummondville runs Aug. 29 and 30 at Woodyatt Park.

With files from the Canadian Press