Quebec's Crashed Ice event packs up and moves to Edmonton
Red Bull Canada-sponsored extreme sporting event could return to Quebec City in the future
After calling Quebec City home for nearly a decade, Red Bull's Crashed Ice is moving to Edmonton for its 2015 edition.
Red Bull Canada is switching venues, at least temporarily, as it tries to expand its market and help develop the sport in western Canada.
Watch CBC's Elias Abboud shuttle down the track with a Go Pro on his helmet at the bottom of this story.
Crashed Ice competitions, which happen around the world, pit competitors against one another as they race down a winding frozen surface on ice skates.
The event was held in Old Quebec City for nine years and regularly drew crowds of up to 100,000 people.
Its economic spinoff is estimated at $11 million.
Quebec City Mayor Régis Labeaume said he wasn’t surprised at the decision to move Crashed Ice to Edmonton.
“We are victims of our own success because [Red Bull] sold [so far] beyond their ticketing expectations that they wanted to do the same thing somewhere else, so we will wish them good luck,” Labeaume said.
The president of Gestev, the company that organized the Quebec City event, said it’s possible Crashed Ice will return to Quebec in the future — just not in 2015.
“It’s not a rejection of Quebec City on the part of Red Bull. To the contrary. It’s more that the success in Quebec City has prompted Red Bull to have more Canadians take part in this experience,” said Gestev president Patrice Drouin.
He said the 2015 edition in Edmonton will be a test and they would look at bringing the event back to Quebec City at some point in the future.
Gestev, a Quebec business, will help organize the event in Edmonton.