The 106th Royal Manitoba Winter Fair starts Monday in Brandon featuring heavy horse competitions, show jumping and livestock sales.
The event is the largest winter agricultural show in Western Canada, with more than 100,000 people attending from across Canada and the United States each year.
Karen Oliver, the chief executive officer of the Provincial Exhibition, said the fair has changed significantly over the years.
"It was really an opportunity for farmers to market their products and to show their cattle and grains so that others would possibly buy them," said Oliver.
"Now, our fair is really an educational event and parents and grandparents are bringing their children to show them where their food comes from and let them know why agriculture is such an important part of their everyday lives."
The fair runs until March 30.