Ed Belfour's decision to trade his Olympic gold medal to go into the distilling business with his son has paid off.

The Hockey Hall of Fame goalie from Carman, Man., southwest of Winnipeg, used an online auction house to sell off the medal he won at the 2002 Salt Lake City Games.

It sold for US$34,777 on Tuesday, according to the final bid listed by Classic Auctions.

Overall, the 66 items of hockey memorabilia Belfour had posted on the site sold for nearly $179,000.

Last week, Belfour said he was selling part of his collection to join son, Dayn, and establish Belfour Distilleries. The business is to be based in Texas and focus on distilling bourbons and whiskeys.

A mask Belfour wore from 1992-94 with Chicago sold for $15,307. Another mask he wore with Dallas in winning the 1999 Stanley Cup title sold for $7,853.

Belfour was a two-time Vezina winner and the NHL's 1991 rookie of the year during a 16-plus season NHL career that ended with the Florida Panthers in 2006-07. His 484 career wins rank third on the NHL list, and he led the NHL in fewest goals allowed four times.

Belfour played the 2007-08 season in Sweden before retiring.

Now at 50, Belfour plays hockey — defence, not goalie he said — in a men's league in Texas.

HKN Hall of Fame

Ed Belfour hoists the Stanley Cup after the Stars defeated the Buffalo Sabres 2-1 in triple overtime to win the championship final in Buffalo, N.Y. in 1999. (Ryan Remiorz/Canadian Press)