CBC London hit the road Friday for a morning of live radio and social media broadcasts, musical performances and meet-and-greets with CBC personalities — all to raise money and collect donations for the London Food Bank.
As of 6:00 a.m., London Morning officially kicked of Sounds of the Season with a live broadcast at the Food Incubator in the Old East Village.
See the London Morning special broadcast here
Musical guest Matt Martin got the show rolling with several songs by The King. The Elvis impersonator's day job is in Lucan as an Anglican minister but for Sounds of the Season, he put on his best white suit.
The London Food Bank's Glen Pearson said the need in 2017 is significant with 9,000 Londoners or 3,500 families each month using the services.
"Look at your neighbour. They could be the person using the food bank. It's a diverse group."
Many more special moments are in store for Sounds of the Season.
Want to get in on the fun? Come see us at 251 Dundas Street where you can drop off baby products for a chance to win tickets to a Christmas Carol at The Grand Theatre.
Also, bookmark our next live broadcast on Tuesday Dec. 12 when Afternoon Drive is at the Wolf Performance Hall. Reserve your free ticket here.
You can also donate online and follow our up-to-the minute coverage of what's happening in our live blog: