Hockey celebrity Peter Puck made a cameo at the Bulldogs' game on Monday as the team hosts the San Antonio Rampage at Hamilton's newly renamed FirstOntario Centre.
Invited by CBC Hamilton, a sponsor of the Bulldogs' Family Day game, Peter Puck was particularly popular among pint-sized Bulldogs fans, who high-fived and hugged the hockey icon.
Before heading to their seats, fans played CBC Hamilton's prize wheel to claim giveaways, such as foam fingers, pucks and mugs. The glossy schedules of CBC's coverage of the Winter Olympic Games in Sochi also received a lot of eyeballs.
The Bulldogs also got a vote of confidence from CBC personalities like George Stroumboulopoulos, host of The Strombo Show, and P. J. Stock and Elliotte Friedman from Hockey Night in Canada. Their messages to Hamiltonians were played in the arena before the game. You can watch again in the video players above.