Cheeky STI ad hailed as a success
CBC News
Posted: Dec 3, 2012 10:04 PM MT
Last Updated: Dec 3, 2012 10:12 PM MT
A playful Alberta Health ad meant to combat syphilis has won a lot of praise in the advertising community.
As the CBC's Marion Warnica reports, new numbers show that it has actually helped reduce STIs.
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