VIDEO: Recycling firm's spoof ad a web hit
A cheeky web video produced by a Calgary recycling company that uses the serious tone of a charity funding appeal to promote its services has become a hit on the internet.
The ad was posted on YouTube three weeks ago.
Blu Planet Recycling caters to multi-family dwellings, which the city's cart program does not yet include.
In its spoof video, the company likens that gap in service to a tragedy of more serious proportions.