CBC Radio is launching a new morning radio show in October for residents of Kamloops, to be hosted by local personality Shelley Joyce.

The new show, Daybreak Kamloops, will be broadcast out of the new CBC bureau under construction at 218 Victoria Street. The bureau will also produce a new CBC.ca webpage for the area.

Joyce has been part of the CBC Kelowna team for the last six years and her stories have also been heard on CBC national radio programs The Current and The Story from Here.

She has also hosted radio programs in Vancouver, Victoria and Kelowna and written for The Winnipeg Sun, Today’s Parent and the Vancouver Province.

“We have been looking forward to this new addition to the CBC service in British Columbia,” says Johnny Michel, managing director of CBC British Columbia.

“The show will reach more than 100,000 people in the area and with Shelley’s tenure in broadcasting and remarkable style of story-telling, we will hear great things from Daybreak Kamloops.”

Rooted in the regions

This rounds out CBC’s commitment to being rooted in the region as Kamloops residents have already embraced CBC’s afternoon show Radio West, which broadcasts from CBC Kelowna and covers the Okanagan region.

“I would like to welcome the new CBC bureau to Kamloops,” said Cathy McLeod, MP for Kamloops–Thompson–Cariboo.

“This new bureau will not only bring expanded services to our local residents but further our community’s profile on the national stage.”

“Canadians have long told us they want local services,” says, Kirstine Stewart, executive vice-president of CBC English Services.

“We made a commitment in our strategic plan to include the city of Kamloops and although it isn't the extent at which we had planned prior to our cuts, we're proud of what our team has been able to do for the residents in the area.”

The new Bureau is part of CBC’s five-year strategic plan, “Everyone, Every Way”. The plan, which was released February 2011, calls for a number of strategic priorities including expansion of service in Kamloops.

Daybreak Kamloops will begin broadcasting on Oct. 9 at 6 a.m. PT on CBC Radio One on 94.1 FM in Kamloops. For more information on CBC in Kamloops, visit cbc.ca/kamloops.