Notifications

Crown Royal's 'best whisky in the world' sells out in minutes at B.C. Liquor Store

Hundreds lined up at the B.C. Liquor Store grand opening in Burnaby for a chance to snatch a bottle or two of the world's best whisky. The 330 bottles that were on sale were gone in 27 minutes.

There were 330 bottles on the shelves at the grand opening of the B.C. Liquor Store in Burnaby

Crown Royal's Northern Harvest Rye resurfaced at a B.C. liquor store after being sold out for some time. (B.C. Liquor Stores)

It took all of 27 minutes for 330 bottles of the highly sought-after Crown Royal Northern Harvest Rye whisky to sell out.

The Crown Royal 'masterpiece' has been sold out in B.C. liquor stores for some time now. 

But the world's top whisky resurfaced for the grand opening of the Burnaby B.C. Liquor Store event on Friday morning. 

Cases of Crown Royal Northern Harvest Rye were quickly discarded after all 330 bottles sold out. (B.C. Liquor Stores)

Anticipating the demand, there was a limit of two bottles per person.

But when the store manager saw how long the lineup was, he handed out 150 tickets to those eagerly waiting in line to guarantee they would get their hands on the bottle.

Approximately 300 people waited in line to get their hands on the highly sought-after Crown Royal Northern Harvest Rye whisky. (CBC News)

Others weren't so lucky. 

Travis Kuntz arrived at 9:30 a.m. PT eager to get his hands on a bottle.

"When I pulled up, the lineup went out the door, around the ramp," he said. "I waited in line pretty much on the street."

Half an hour later, an employee came up to Kuntz and told him they were all sold out.

Comments

To encourage thoughtful and respectful conversations, first and last names will appear with each submission to CBC/Radio-Canada's online communities (except in children and youth-oriented communities). Pseudonyms will no longer be permitted.

By submitting a comment, you accept that CBC has the right to reproduce and publish that comment in whole or in part, in any manner CBC chooses. Please note that CBC does not endorse the opinions expressed in comments. Comments on this story are moderated according to our Submission Guidelines. Comments are welcome while open. We reserve the right to close comments at any time.