Saw, a serial killer film franchise, has been named the most successful movie horror series by the Guinness World Records.

The award was presented to the film's producers on Friday at the Comic-Con conference in San Diego. The conference, now in its 41st year, is a fan-based pop culture celebration.

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In the six Saw films, victims valiantly try to escape intricate traps set out by the "jigsaw killer." In total, the films have grossed $733 million US.

The first film debuted in 2004 and since then, a new one has been released each year for Halloween.

The seventh and final installment, in 3D, unspools Oct. 29.

"We are done; this is it. We don't want to be that boxer who fought one too many fights," said producer Mark Burg.

"In this movie we answer every question the audience has ever had."

Saw, originally created as a short film in 2003 by Australian director James Wan and screenwriter Leigh Whannell, beat out:

  • Scream (three films): $507 million.
  • Friday the 13th (12 films): $465 million.
  • A Nightmare On Elm Street (nine films): $447 million.
  • Halloween (10 films) $367 million.