YouTube is launching its own music awards and Lady Gaga will perform at the first-time event.

The Google Inc.-owned company announced Tuesday that Eminem and Arcade Fire will also perform at the YouTube Music Awards on Nov. 3.

The awards will be presented at Pier 36 in New York City and will stream live online.

Arcade Fire

Arcade Fire, seen performing in 2012, will take part in the first-ever YouTube Music Awards on Nov. 3. (Paul Chiasson/The Canadian Press)

The announcement said the awards show will honour "artists and songs that YouTube fans have turned into global hits over the past year."

Nominees will be announced Oct. 17.

American actor Jason Schwartzman will host the YouTube Music Awards. A press release said the awards show will also feature events from Seoul, South Korea; Moscow; London; and Brazil.