SOCHI IS CLOSER THAN YOU THINK AND THE ROAD TO THE OLYMPICS STARTS HERE: CBC/RADIO-CANADA IS CANADA'S OLYMPIC NETWORK
Feb 7, 2013
As Canada's Official Olympic Broadcaster for the 2014 Olympic Winter Games in Sochi,
CBC/Radio-Canada brings the Olympic Games home to Canadians like never before
Today marks the official one-year countdown to the 2014 Olympic Winter Games in Sochi, Russia, and CBC/Radio-Canada is thrilled to bring the Olympic Games home to Canadians. As Canada's Official Broadcaster, CBC/Radio-Canada brings Canadians cross-platform coverage of the top news and stories in the year leading up to Sochi 2014, running from February 7 - 23, 2014. With exclusive license arrangements, TSN, RDS, and Sportsnet will also present coverage of the 2014 Olympic Winter Games in Sochi, Russia. Stay tuned - more platform distribution announcements to come.
"We're incredibly proud to be the official home of the Sochi 2014 Olympic Winter Games," said Kirstine Stewart, Executive Vice-President, English Services, CBC. "As we count down to Sochi 2014, we are committed to sharing the inspirational stories of our athletes, while providing Canadians with a robust Olympic Games experience, across all platforms."
Louis Lalande, Executive Vice-President, Radio-Canada, added: "The Olympic Games have been part of Radio-Canada's DNA for over fifty years. It is with great anticipation that we prepare for Sochi 2014. We aim to offer viewers from coast to coast a distinct coverage that will allow them to live and breathe with our athletes on this most prestigious stage."
for the Sochi 2014 Olympic Winter Games English Promo.
CBC/Radio-Canada is the place to be as we count down to the 2014 Olympic Winter Games in Sochi. With coverage across all platforms - including TV, radio, online, and mobile - Canadians can connect with the biggest stories and the latest content whenever and wherever they want it. Through world-class storytelling and the best performance coverage available, CBC/Radio-Canada will introduce viewers to Canadian athletes poised to take on the world in 2014. Canadians can engage with CBC/Radio-Canada leading up to and throughout the Sochi 2014 Olympic Winter Games online in English at cbc.ca/olympics
and in French at Radio-Canada.ca/Olympiques
, as well as on Twitter in English at @cbcolympics
(#cbcolympics), and in French at @RC_Sports
The countdown to the 2014 Olympic Winter Games in Sochi was in full-swing this week on CBC, with extensive programming on all platforms. Throughout the week, viewers have enjoyed extensive coverage, with stories from Sochi and beyond, as well as a look at Canada's Olympians as they prepare for the Games.
CBC/Radio-Canada is Canada's national public broadcaster and one of its largest cultural institutions. The Corporation is a leader in reaching Canadians on new platforms and delivers a comprehensive range of radio, television, Internet, and satellite-based services. Deeply rooted in the regions, CBC/Radio-Canada is the only domestic broadcaster to offer diverse regional and cultural perspectives in English, French and eight Aboriginal languages, plus five languages for international audiences. In 2011, CBC/Radio-Canada celebrated 75 years of serving Canadians and being at the centre of the democratic, social and cultural life of Canada.
About CBC's New In-House Publicity Team
CBC's new team of in-house publicists are delivering a comprehensive publicity service for all CBC programming and events. For a complete list of publicity contacts and for more information including series synopses, press releases, hi-res images, video clips and bios, please visit the new CBC Media Centre
For further information, please contact:
Renee Weekes, Senior Publicist, CBC