CBC SPORTS AND SPRUCE MEADOWS RENEW BROADCAST AGREEMENT THROUGH 2020

Sep 11, 2017

The renewed agreement will see CBC Sports continue to provide coverage of championship show jumping events on TV and online at cbcsports.ca and via the CBC Sports app for the next three years

CBC Sports will continue to be home to the world’s best championship show jumping competitions through the 2020 season thanks to a renewal of the network’s agreement with Spruce Meadows – one of the world’s top venues for international equestrian events. The announcement was first made during CBC Sports’ coverage of the Spruce Meadows ‘Masters’ tournament as part of ROAD TO THE OLYMPIC GAMES this past weekend.

Over the last quarter-century, CBC Sports has partnered with Spruce Meadows to bring the excitement and grace of major international show jumping events to Canadians each summer and fall. The renewed agreement will see CBC Sports continue to offer coverage of Spruce Meadows-hosted events, including ‘The National,’ ‘The North American,’ and ‘The Masters’ – part of the Rolex Grand Slam of Show Jumping – over the next three years. In addition, CBC Sports will continue to provide broadcast and live-streaming coverage of the three other events from the Rolex Grand Slam of Show Jumping – CHIO Aachen, CHI Geneva and The Dutch Masters.

“CBC Sports has been a broadcast partner with Spruce Meadows for 25 years and we look forward to continuing to share world-class equestrian events with our audiences for another three years,” said Greg Stremlaw, executive director, CBC Sports, and general manager, Olympics. “Canada is consistently among the world leaders in show jumping and we are proud to continue to tell the story of our homegrown athletes and the international stars with whom they compete.”

“We are delighted to be able to continue our partnership with CBC Sports. From the very start of our relationship 25 years ago, CBC Sports committed to take the very best of international show jumping to every Canadian across this country,’’ said Spruce Meadows president and CEO, Linda Southern-Heathcott. “CBC Sports has done so, and in doing so has set the standard globally for broadcast excellence in our sport.”

CBC Sports’ coverage of championship show jumping continues this season. For the latest news, results, video, and broadcast schedules visit cbcsports.ca.

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About Spruce Meadows
Based in Calgary, Canada, Spruce Meadows is the creation of the Southern family who built a Show Jumping complex at the foothills of the Alberta Rocky Mountains. It was in 1976 that the first Spruce Meadows Tournaments were held, with annual spectator attendances reaching over 50,000 by the end of the decade. Today, Spruce Meadows boasts one of the greatest outdoor equestrian venues in the world and offers an incredible experience for riders and fans alike. Athletes from more than 60 nations have competed at Spruce Meadows. The venue now attracts over 500,000 fans a year to its FEI tournaments. Spruce Meadows focuses on the organization and hosting of show jumping tournaments of unmatched quality for junior, amateur and professional athletes in a manner that reflects basic family values in a clean, green and welcoming environment that celebrates the horse and encourages the breeding and training of quality sport horses and the teaching and development of athletes. For more information on Spruce Meadows, please visit www.sprucemeadows.com.

About CBC Sports
CBC/Radio-Canada is Canada’s Olympic Network and is committed to showcasing high-performance athletes and sports across all platforms, including Canadian athletes and their international competitors. CBC Sports prides itself on ensuring Canadians always know the athletes who represent them before they see them atop the podium.

About CBC/Radio-Canada
CBC/Radio-Canada is Canada’s national public broadcaster and one of its largest cultural institutions. We are Canada’s trusted source of news, information and Canadian entertainment. Deeply rooted in communities all across the country, CBC/Radio-Canada offers diverse content in English, French and eight Indigenous languages. We also provide international news and information from a uniquely Canadian perspective. In 2017, CBC/Radio-Canada will at the heart of the celebrations and conversations with special 2017-themed multiplatform programming and events across Canada.

For more information, contact:
Simon Bassett, CBC
simon.bassett@cbc.ca
416-205-8533 (t); 416-988-1590 (m)

Spruce Meadows Media Services
media.services@sprucemeadows.com