The New Issue Canada app allows users to buy monthly subscriptions to digital versions of popular magazines like Vogue and Sports Illustrated and view them on their Android- or iOS-based tablets. Shannon Stapleton/Reuters
Rogers Media is partnering with several major U.S. publishers to bring the Next Issue magazine subscription app for tablets to Canada.
Next Issue grew out of a joint venture started in 2009 by U.S. publishers Condé Nast, Hearst, Meredith, News Corp., and Time Inc. It provides subscribers with access to around 100 monthly magazines for $9.99 a month or both monthly and weekly publications for $14.99.
The U.S. titles include everything from Popular Mechanics to Vogue. The Canadian version of the app, which works on Apple and Android operating systems, will include some popular U.S. titles like The New Yorker, Vanity Fair, GQ, Fortune and Sports Illustrated but will add Canadian titles that are part of the Rogers Media portfolio, such as Maclean's, Chatelaine, FLARE and Canadian Business.
Many public libraries across Canada already offer a similar service for free through the the digital magazine distribution service Zinio.
Rogers's Next Issue Canada service will adopt the same pricing as the U.S. service: $9.99 a month for monthly publications and $14.99 a month for monthly and weekly publications.
The service will launch Oct. 15 for Rogers wireless and cable customers, who will get a two-month free trial period, and will be widely available as of Dec.15. Non-Rogers customers will get a one-month free trial at that time.
A French-language version of the service will be available some time next year.
The Canadian operation will be headed by well-known newspaper and magazine editor Ken Whyte, who was the editor in chief of the National Post and publisher of Maclean's and is the current president of Rogers Publishing Ltd.
"The Next Issue platform is the future of magazine content consumption," Whyte said in a news release Thursday. "It was the first all-you-can-read subscription digital magazine service, serving up the world's best magazines in a format that enhances what readers love about magazines: the sensory experience, the stunning visuals, in-depth content and the discovery of the unexpected."
As part of the partnership, Rogers Media titles will be available to U.S. customers.
Rogers Media is the media and publishing arm of Rogers Communications and comprises the company’s broadcast, specialty, print and online media assets.