Each week, Cover Me Canada will see the best undiscovered musicians in the country battle it out to become the greatest new musical act in Canada.
In order to win the ultimate prize, they'll have to cover the most iconic chart-topping songs from some of the greatest Canadian artists of all time and make them into their own. The winner will receive a $100,000 cash prize, a recording contract for their first original single to be released by Universal Music Canada, as well as featured airplay of their single on CBC Radio 2.
It all kicks off in just under three weeks, and today the judging lineup has been revealed. Joining one of the most revered names in the recording industry is a pop superstar from the '90s and a Canadian R&B songstress. We are psyched.
Ladies, think of your 12 year-old self right now. Would you squeal upon the mention of Jordan Knight's name? Well, now there's even more reason to tune in to Cover Me Canada, as he starts off the lineup of judges. As lead singer of New Kids on the Block, Knight sold over 70 million records throughout the world. Few have since achieved the heady heights of stardom he experienced. In the music world, he's done it all and seen it all - even as a solo artist he's sold over 1.5 million records. He's the ideal person to judge the Cover Me Canada competitors.
Born in Toronto and raised in Scarborough, Ontario, Deborah Cox was a back up singer for Celine Dion (you've heard of her, right?) when she was discovered by music mogul Clive Davis. In 1998 she scored a massive number one hit with Nobody's Supposed to Be Here - which sat atop the Billboard R&B chart for an unprecedented 14 weeks. Over the years, Deborah has won three Juno awards and been nominated for many, many more gongs. With her musical résumé, she's perfect to judge the competitors on their musicality.
Your third and final judge is a music industry heavyweight. Ron Fair is a producer, an engineer, an A&R executive and recently served as Chair of Geffen Records. He's the man who discovered Christina Aguilera, put Fergie in the Black Eyed Peas and has produced many a chart topping record, working with the likes of Lady Gaga, U2 and the Rolling Stones. Fair's ability to spot future stars means he really is the ideal judge for Cover Me Canada and will play a huge part in changing a Canadian music act's history.
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