So you might think twice before having your high school sweetheart's name tattooed on your thigh, your favorite rock band immortalized on your neck, or a strand of barbed wire emblazoned on your bicep.
What are the ingredients of a truly great tattoo?
Sakred Skin and Studio in downtown Kamloops thinks it has a good grasp on the answer.
The tattoo studio runs a Facebook contest each month for their favourite tattoo.
With the studio buzzing, Josh Pagé dropped by for the secret to the perfect dose of permanent ink.
Download Flash Player to view this content.