Fashion File Fragrance Award Goes to...Chloe
The FiFi Awards (the Oscars of the Fragrance World) were yesterday and I thought the new Chloe fragrance should have been recognized. Chloe is becoming cool again (even post Phoebe Philo) and this new fragrance perfectly captures the essence of the Chloe girl.
The campaign for the fragrance stars model of the moment- Anja Rubik, as well as actors Clemence Poesy and Chloe Sevigny (chloe for chloe, good casting choice, no?)
Check out these behind-the-scenes for the fragrance ad. The track is Downtown by Peaches...Very Chloe.
Posted by JESSE
