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In a sea of spandex, freeride mountainbiker Dave Watson couldn't find the right clothes for hitting the trails. So he made his own. At 21, he founded Sombrio Freeware, specializing in durable, comfortable, fashionable clothes for mountainbiking. Fifteen years later, Sombrio employs 17 people and sells around the world. Dave Watson was just named one of Business in Vancouver's Top 40 under 40.

By the way, Dave is also famous for jumping over the Tour De France.

Dave Watson at Sombrio Headquarters