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It's that moment we all dread: we meet someone we know, but suddenly can't recall his name. Or we forget where we put our purse, our wallet, our keys.  Sometimes we can't remember the word for the uh … c'mon, you know, the uh, thing-a-ma-jig to wash the salad. And by the way, where exactly did we park the car?

Memory loss is the second greatest health fear for Canadians, after cancer. And memory loss is a growing epidemic, as we live longer, our brains age, and we have more and more information to forget. Throw in the information overload from new technologies. The result: T.M.I. – Too Much Information! No wonder we have "brain cramps" and forget things. Are we all doomed to lose our minds? Or are there ways to keep our memories - and even make them better? If you can lose your memory, can you find it?

To find answers to these big questions, Where Did I Put...My Memory? takes viewers on an unforgettable journey around the world, visiting:

Where Did I Put ... My Memory? also draws on the talents of Newfoundland singer, Pamela Morgan, and her "memory songs". As well, academic memory specialists Dr. Daniel Levitin at McGill University, Dr. Tracy Taylor at Dalhousie University, Dr. Fergus Craik at Baycrest's Rotman Research Institute, and Dr. Sheena Josselyn at Toronto SickKids help fill in some of the blanks when it comes to the subject of memory.

Where Did I Put ... My Memory? is a light-hearted and enlightening inquiry into memory – and how we can improve it. The film was produced by Barbara Doran MORAG LOVES COMPANY and written & directed by Josh Freed Josh Freed Inc., in association with the Canadian Broadcasting Corporation.

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