Bruce is Zack Ward’s nephew and closest living relative. When Zack was murdered, Bruce stepped in to take over Ward Trucking - but Bobby and Mel want to know whether or not he inherited both the legitimate and illegitimate branches of the business. Bruce isn’t as slick as Zack Ward, but he’s every bit as ambitious. He is deeply suspicious that his uncle’s death was never properly investigated and he suspects that people at Arctic Air were involved. Nevertheless, he reaches out to Mel and Bobby in hopes of a clean slate and a new partnership between their companies.