Canadian Tire's mistaken leap into the U.S.
Since its origins as a family company in 1922, Canadian Tire has become a national icon and a handyman's addiction. The company showed a year-end profit for over 60 years, but a disastrous foray into the U.S. in the 1980s put the corporation on shaky financial ground. Nasty family bickering also threatened to tear the empire apart. CBC Digital Archives takes a look at Canadian Tire's turbulent years, when loyal customers and innovation paved the road to rebirth.
Broadcast Date: Dec. 8, 1985
Guest(s): Frank Doe, Hugh Macauley, Stewart Orton, Neil Sulkers
Host: Patrick Watson
Reporter: Linda Sims
Last updated: February 10, 2012
Page consulted on December 6, 2013
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