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Leaving Your Mark

Posted by Age of Persuasion on September 15 at 11:33 AM

Broadcast Date Sept 11 & 13th, 2008 (Originally aired February 15, 2007)

Listen to this episode as streaming audio (runs 27:30):

The Prime Minister has one. So do Microsoft, the CBC, and the Pope. They’ve all got a form of logo: a visual symbol, trademark or emblem that distinguishes who they are. Join Terry as he tells the stories behind some of the great logos and trademarks, and shows how today’s brand innovators are “translating” them into sound and even attitude.

Some examples of CBC's logos over the years:

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Comments

i'm just trying to listen to your show. it's very interesting. don't always agree but that ok

Posted by: gary fryza | September 16, 2008 08:30 PM

Terry O'Reilly has not been broadcast for the last two Saturday mornings at it's usual time, 1100 hrs. I sincerely hope that you haven't cancelled this program, it's great. Hope you read this.

Posted by: Michael Becevel | September 21, 2008 09:55 PM

You're mention about seeing a logo while overseas and feeling more at home is right on the mark.

I've been enjoying going through the archives while I'm spending my year in china.

I took a year of advertising (college level) and I feel I learn more about what I felt we should learn then what I did. (Ad costing and other BS best left up to accountants and those types.).

I have a love hate relationship with advertising because i know it can do so much better for it's self without incurring the wraith of groups like the billboard liberation front, ad busters and the such.

Some good work and I know you guys at pirate know your S___. Keep up the good work.

Posted by: AuralArgument | April 9, 2009 10:15 AM

Very entertaining show & informative too. Keep up the good work!

Posted by: Enrico R Borghese | May 29, 2009 07:47 AM

interesting program, thanks!!! how about a podcast or at least an rss feed?

jai

Posted by: jai | June 17, 2009 05:58 PM

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