2003
CBC.CA MILESTONES

CBC.ca to carry historic Toronto Rocks webcast

from CBC.ca archives | Wed, 30 Jul 2003

At the last minute, CBC.ca and Molson�s iam.ca reach an agreement to webcast Toronto Rocks, a SARS benefit concert touted as the largest ticketed concert in history.

The webcast content is a mix of live and archival footage from performing bands including AC/DC and headliners The Rolling Stones.

�By webcasting this major event on CBC.ca, we are ensuring that almost every Canadian and a multitude of international visitors can share in the excitement of this incredible concert experience,� says CBC New Media executive director Claude Galipeau.

Copyright negotiations were feverish, continuing while the concert was going on. In the end, CBC.ca had exclusive rights to one song per musical act.

Web surfers logged on from across Canada and the Unites States, as well as Australia, China, Brazil, Guatamala, Egypt, Spain, the UK and Germany.

On a normal day, the site will stream 60 megabits per second. During the concert, it is streaming 4,000 megabits per second, Galipeau said. "It's a record for us."

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CBC.ca's Derek Marshall, David Brock and Blake Crosby monitor Toronto Rocks webcast traffic

CBC.ca's Derek Marshall, David Brock and Blake Crosby monitor Toronto Rocks webcast traffic